Philosophy

The 3 core components of Athletic Edge

Nutrition

Sports Nutrition is for anyone who is ultimately concerned about health and fitness and their ability to perform with excellence in life. It is the only category in the natural health food industry that successfully bridges the gap between fitness and nutrition.


Athletic Edge’s nutritional philosophy starts with education. We believe nutrition is the foundation of any good fitness program, and the gateway to good health.


It is enormously important to consume fresh, non-refined, unprocessed foods from nature as often as possible. We therefore strongly focus on the quality of food and avoid commercial weight-loss systems and diets.

We believe a whole food diet is better with dietary supplements than one without. Supplements enhance immune function and protect the body against stress and environmental damage.


Athletic Edge will show you what it means to truly eat healthy. Our nutrition programs will show you how to correctly apply the principles of nutrition for optimum results.


We bring individualized nutritional solutions to each client by ensuring your food choices are compatible to your bodytype, your training objectives and your body composition goals.

Health

Optimum health is much more than absence of disease. By definition it must include presence of function and implies a high natural resistance against infection, disease and degeneration.


Optimum health can only be achieved and maintained through the correct application of nutrition and exercise.


If you want better health, freedom from disease and disability, a reliable surplus of energy and a leaner more attractive physique, Athletic Edge can show you the way.

We will support you in both the acquisition and application of health related knowledge.

Athletic Edge offers Fitness & Wellness training for all ages. You don’t have to be a competitive athlete to get fit and stay fit. If you want to look better, feel better, and perform better, we can develop a plan and help you reach your goals.


Athletic Edge’s goal is to help as many people possible achieve their quest for optimal health through proper exercise, nutrition, and education.


We believe that a healthy body is the foundation of a healthy life.

Athletic Performance

Athletes today are training harder and harder, but many never reach their true potential.


A failure to consider the nutrition implications of your sports activity will most certainly lead to performance outcomes that are below your athletic capabilities.


Athletic Edge’s main objective is to educate athletes on sports nutrition as it pertains to health and performance.


By understanding WHAT you need to eat and WHEN you need to eat, athletes can:

  • Increase energy levels
  • Improve recovery from training sessions and competitions
  • Improve mental capacity, acuity and alertness
  • Develop lean muscle mass and strength
  • Boost immune function
  • Reach optimal athletic performance


As an athlete, you have specific nutrition needs. These needs will vary depending on your age, gender, sport, current fitness level, body size and composition, and current training regimen.


Athletic Edge uses an integrated approach that ensures an athlete is properly fuelled to perform at the highest level.

Athletic Edge Training Philosophy

Athletes today are definitely bigger, stronger and faster than they have ever been in the history of sport. Strength and conditioning is now recognised as a vital training component for all athletes.


Athletic Edge incorporates a holistic approach to performance:

  • Strength and skill underlie performance and fitness
  • Development of all athletic qualities such as strength, speed, endurance, power, flexibility, and perceptual awareness
  • Maximizing relative strength through the utilization of various resistance-training methods
  • The need for individualization in each and every training program
  • Decreasing injury potential
  • Educating you as an athlete
  • Emphasis on intensity, discipline and passion
  • Results oriented approach
  • Always striving for improvement


Whether you swim, run or cycle. Athletic Edge can help you become stronger, faster and perform better.

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